Trademarks & Brand Protection

In an increasingly competitive world, establishing and maintaining a strong brand identity is more important than ever. Which is why so many of the world’s top brands rely on Knobbe Martens.

We are recognized leaders in the field of trademark law, providing unmatched guidance to both start-ups and Fortune 100 firms, and helping them establish, prosecute and protect their vital brand and trademark assets. Our more than 70 trademark attorneys (including over 40 dedicated trademark and branding partners) have extensive experience in all facets of the law, routinely providing strategic trademark, branding and protection counseling for major brands across numerous industries—both domestically and in more than 100 jurisdictions worldwide.

We are also well known for implementing early and effective enforcement actions that maintain the integrity and strength of our clients’ brands.

Explore related practice areas:

Representative Engagements

A Brand Apart

Acufocus, Inc.

Auto Club/AAA

Broadcom Corporation

Canada Bread Company

Canyon Hotels & Resorts/Canyon Equity

Capo Cycling

Carl’s Jr./Carl Karcher Enterprises

Clear Choice Entertainment

Digital Sports Video

Direct Flow Medical

Essie Cosmetics

The FRS Company

The Game Show Network

Gold Arrow Camp

Golden West Casino/Golden West Partners

Harveys

Jelly Belly

Juicy Couture

Inogen, Inc.

Karma Foundation

Kate Spade New York

KFx Medical Corporation

Lamppost Pizza

Lucky Brand

Masimo Corporation

MGA Films

Monster Energy

Neomatrix

Nobel Biocare

Oakley

Osseon Therapeutics

PPR Group (Yves Saint Laurent, Gucci)

Quiksilver (Roxy, Tony Hawk)

Razor

Ruby’s Diner

Taco Bell

Tod's S.p.A. (TOD’S)

Tony Hawk

Toshiba

TranS1 Inc.

Urban Decay Cosmetics

Volcom

Knobbe Martens partner and advertising & media practice co-chair Jonathan Hyman and associate Nickolas Taylor have authored the article “Social Media and the Law—A Warning for Brands and Content...
Litigation partner Mark Lezama spoke with Law360 for a story on the one-year anniversary of the Supreme Court’s decision in the Warhol case, and the impact the decision has had on jurisprudence around...
In the World Trademark Review article “Navigating Deepfake Risks: Age Old Problems, Brand New Tech,” Jonathan Hyman, co-chair of the firm’s advertising, media and entertainment practice group, shared...